Nudibranch

-Nudibranchs. They're like sea slugs with super intense colors and spectacular shapes.

-Are you really going to launch a collection of worms that no one knows about?

-They're not worms.

-I've never heard anyone talk about these critters.

- I am going to launch the collection. A limited edition. Let's see what happens. Divers and biologists are crazy about them. And I've never seen clothes with nudibranch on them.

- Do what you want. I'll bet you anything you want that you won't sell a single T-shirt.